We’re officially halfway through the year, and that means it’s the perfect time to pause, reflect, and relaunch your marketing efforts with purpose. Whether you’re riding the high of early-year wins or realizing it might be time for a reset, Spokesman Digital is here to help you finish strong.
Check In Before You Charge Ahead
A mid-year strategy can help you make strong final strides. Ask yourself these questions:
- Are your current marketing efforts delivering results?
- Have you adjusted your messaging to reflect seasonal or customer changes?
- Is your brand still visible, consistent, and engaging?
If the answer is “I’m not sure”, don’t sweat it. This is your chance to take control. Our free online brand analysis helps you quickly assess how your business is showing up online, and areas you can improve upon before Q3 and Q4 heat up.
A Quick Mid-Year Marketing Checklist
Want to make the most of your efforts going forward? Start here with these simple tasks:
- Refresh your message: Adjust your copy and campaigns for seasonal trends or changing customer needs
- Reignite your presence: Whether through ads in our print publications or digital options such as email, search, social, or digital display ads, keep your business top of mind.
- Celebrate milestones: Highlighting wins, big or small, reminds your audience that you’re growing and thriving.
- Update visuals and offers: Refresh your creatives and make sure promos are relevant to what your audience needs right now.
- Optimize and adapt: Review your analytics, adjust underperforming ads, and scale what’s working.
Visibility That Gets Results
Let’s face it: a great strategy doesn’t matter if no one sees it. That’s where we come in.
Spokesman Digital is backed by the largest media audience in the Inland Northwest, giving your business unmatched local visibility. Here’s a quick snapshot of who you’ll reach when advertising with us:
- 6 out of 10 households when combining print and digital advertising solutions
- 1.62 million unique visitors
- 4.54 million page views
- 55% between the ages of 35-64
This is a powerful audience, one with buying power, brand loyalty, and deep ties to the local community. Whether you’re running print ads, digital display ads, boosting seasonal promos, or sponsoring a featured story on Spokesman.com, you’ll be putting your message in front of people who are ready to take action.
Let’s Build Momentum Together
You don’t need to reinvent your entire strategy to finish 2025 strong; you just need to keep your foot on the gas and focus on where it really matters. Whether that means launching a fresh campaign, updating your messaging, or simply showing up consistently in front of your audience, we’re here to help.
Let’s create something impactful together. Reach out for a free online brand analysis to kickstart your mid-year strategy.
