DIGITAL DIGEST
A Small Business Owner’s Guide to Video Marketing We all know that when it comes to digital marketing, these days, video is king. Short, eye-catching clips are certain to go viral on social media apps such as TikTok, Instagram, or YouTube. The algorithms on these platforms allow just about anyone to create viral content and
In today’s day and age, social media is more prevalent than ever. Almost every business is on at least one social media platform, and the everyday consumer often turns to their favorite apps to find new products or services. It can feel overwhelming and hard for your business to stand out, but we’re here to
With information easily available on the Internet and social media, it is crucial for your business to look at its current reputation. What are customers saying about you? Are they happy? Do they have criticism or feedback? All it takes is a few negative comments or reviews for other prospective customers or clients to disregard
Unleashing the Potential of Email Marketing In the dynamic realm of digital marketing, email stands tall as a formidable communication tool, maintaining its relevance and efficacy amidst evolving trends. In this article, we delve into the enduring effectiveness of email marketing, address the pivotal issue of email frequency, and explore various strategies for acquiring email
Podcasts have traversed a remarkable journey since their inception, evolving into a dynamic and influential medium that captivates audiences worldwide. In this blog, we dive into the origins and history of podcasts, from their humble beginnings to their current status as a global phenomenon. Additionally, we’ll provide valuable insights for those embarking on the exciting
In the realm of social media, Facebook continues to be a significant player in connecting people and businesses. One debatable feature is the invitation of Facebook friends to like or follow a business page. While some consider it intrusive, others believe it to be a smart growth strategy. This article explores the reasons why inviting
In the dynamic world of business, the collaboration between a brand and its marketing agency is akin to a finely tuned orchestra, where each instrument plays a crucial role in creating a harmonious melody of success. This symbiotic relationship is not just about creating catchy campaigns or eye-catching visuals; it’s about a shared journey toward
As we bid farewell to 2023, it’s crucial to reflect on the transformative journey that marketing has taken and anticipate the exciting changes that lie ahead in 2024. The past year has witnessed significant shifts, and as a marketer, it’s imperative to leverage these changes for the benefit of your business. Of course we can
Q3 Sprout Pulse survey data reveals that 89% of marketers will have kicked off their holiday marketing campaigns on social media by the end of November. With such a high number of businesses vying for customer attention, competition during the holiday season will be intense. Just because November and December are big holiday months doesn’t
Success on social media is a multifaceted concept that can be influenced by a variety of factors. One of those factors is that those who work in social media usually wear many hats. Ask any of these people what their job is and you’ll likely hear that they are a content creator, writer, an analyst,
