DIGITAL DIGEST
As we bid farewell to 2023, it’s crucial to reflect on the transformative journey that marketing has taken and anticipate the exciting changes that lie ahead in 2024. The past year has witnessed significant shifts, and as a marketer, it’s imperative to leverage these changes for the benefit of your business. Of course we can
One of the most frequently asked questions we receive is how often should my business be posting on social media, specifically Facebook? While each business varies, we do have some tips to help figure out how to find the sweet spot when it comes to posting on social media. Understanding Your Audience Utilize Facebook’s built-in
A content calendar serves as the heartbeat of your digital presence, providing a structured plan for the creation, publication, and distribution of your content on social media. Think of it as a dynamic blueprint that guides your brand’s storytelling efforts across various online channels. Creating a content calendar is crucial for a successful content marketing
Q3 Sprout Pulse survey data reveals that 89% of marketers will have kicked off their holiday marketing campaigns on social media by the end of November. With such a high number of businesses vying for customer attention, competition during the holiday season will be intense. Just because November and December are big holiday months doesn’t
Success on social media is a multifaceted concept that can be influenced by a variety of factors. One of those factors is that those who work in social media usually wear many hats. Ask any of these people what their job is and you’ll likely hear that they are a content creator, writer, an analyst,
A webinar is an online seminar or presentation that allows you to connect with your audience in real-time. Webinars are an excellent tool for learning and staying up-to-date on the latest trends in various industries from many different professionals. They offer a wide range of benefits that make them an attractive option for individuals, businesses,
In today’s digital age, customer reviews are more important than ever when it comes to creating content. Consumers rely on reviews to make informed decisions about products and services they are interested in purchasing. Therefore, businesses that prioritize customer feedback and utilize it in their marketing strategy have a competitive advantage. Having positive reviews can
A website is an essential and powerful tool for any business in today’s digital age. It not only helps a business establish an online presence but also enables it to reach a wider audience, which can increase its customer base and revenue. A website can serve as an online storefront, showcasing the products or services
Sometimes those ideas just won’t come to a writer. They need some extra help, some outside of the box ideas. We are here to share some fun content ideas that will hopefully create some good engagement for your social media channels. Idea #1: Employee Spotlights Employee spotlights are a great way to showcase the best
Social media burnout is a real phenomenon that affects individuals who spend an excessive amount of time on social media platforms. It can lead to a range of negative consequences such as decreased productivity, anxiety, depression, and even physical health problems. While there is no official diagnosis for social media burnout, it is important to
