DIGITAL DIGEST

What Defines Success on Social Media?

Success on social media is a multifaceted concept that can be influenced by a variety of factors. One of those factors is that those who work in social media usually wear many hats. Ask any of these people what their job is and you’ll likely hear that they are a content creator, writer, an analyst,

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Webinars – A Great Way to Reach Your Audience & How To Do It

A webinar is an online seminar or presentation that allows you to connect with your audience in real-time. Webinars are an excellent tool for learning and staying up-to-date on the latest trends in various industries from many different professionals. They offer a wide range of benefits that make them an attractive option for individuals, businesses,

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Use Customer Reviews to Your Advantage as Content

In today’s digital age, customer reviews are more important than ever when it comes to creating content. Consumers rely on reviews to make informed decisions about products and services they are interested in purchasing. Therefore, businesses that prioritize customer feedback and utilize it in their marketing strategy have a competitive advantage. Having positive reviews can

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Starting A Website in 3 Steps

A website is an essential and powerful tool for any business in today’s digital age. It not only helps a business establish an online presence but also enables it to reach a wider audience, which can increase its customer base and revenue. A website can serve as an online storefront, showcasing the products or services

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4 Great Content Ideas for Any Social Media

Sometimes those ideas just won’t come to a writer. They need some extra help, some outside of the box ideas. We are here to share some fun content ideas that will hopefully create some good engagement for your social media channels. Idea #1: Employee Spotlights Employee spotlights are a great way to showcase the best

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Why are Colors Important for Business Branding?

Have you ever played a game where the question has something to do with, “what color is this logo?” These types of games can be fun and challenging, and can test one’s visual perception and memory skills. They can also be a way to learn more about different brands and logos that we encounter in

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Finding the Business Problems to Create Solutions

Typically, people don’t seek out help until there is a problem. No one says I need help when everything is going right! That is why when a potential client reaches out to us, we have a discovery meeting to really dig deeper into what the problem is and where it stems from. As a marketing

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The Power of Humor in Marketing

A 2019 study by the Journal of Marketing found that ads that elicited laughter were 30% more likely to be remembered than serious ads. The top ads ran during the big football game for the past four years all implement humor. From babies to animals, ads that make us laugh are ads that are memorable.

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