DIGITAL DIGEST
A website is an essential and powerful tool for any business in today’s digital age. It not only helps a business establish an online presence but also enables it to reach a wider audience, which can increase its customer base and revenue. A website can serve as an online storefront, showcasing the products or services
Sometimes those ideas just won’t come to a writer. They need some extra help, some outside of the box ideas. We are here to share some fun content ideas that will hopefully create some good engagement for your social media channels. Idea #1: Employee Spotlights Employee spotlights are a great way to showcase the best
Social media burnout is a real phenomenon that affects individuals who spend an excessive amount of time on social media platforms. It can lead to a range of negative consequences such as decreased productivity, anxiety, depression, and even physical health problems. While there is no official diagnosis for social media burnout, it is important to
Who scored some great deals a couple weeks ago during Amazon’s Prime Days? Walmart, Target, Kohl’s and a whole bunch of other retailers rode the coattails of one of Amazon’s biggest online sales days every year (besides Black Friday). Shoppers don’t even need to leave the comfort of their couch now to do all of
Have you ever played a game where the question has something to do with, “what color is this logo?” These types of games can be fun and challenging, and can test one’s visual perception and memory skills. They can also be a way to learn more about different brands and logos that we encounter in
Typically, people don’t seek out help until there is a problem. No one says I need help when everything is going right! That is why when a potential client reaches out to us, we have a discovery meeting to really dig deeper into what the problem is and where it stems from. As a marketing
A 2019 study by the Journal of Marketing found that ads that elicited laughter were 30% more likely to be remembered than serious ads. The top ads ran during the big football game for the past four years all implement humor. From babies to animals, ads that make us laugh are ads that are memorable.
A Call To Action (CTA) is a marketing tool used to prompt an immediate response or encourage a sale. It can take many forms, such as a button on a website or a statement at the end of an advertisement. Basically, this strategy encourages the audience to move forward in whatever the scenario put forth
Let’s reminisce about our elementary school days when our teachers would use pictures to help us learn about different topics. We would then have a discussion about that image. Or the teacher would ask the students to draw a picture of something and then use words to describe the picture. Students would then tell the
Brand authenticity is important in marketing because it helps build trust with customers. When a brand is perceived as authentic, customers are more likely to believe in the promises it makes, feel a stronger emotional connection to the brand, and become loyal repeat customers. In today’s world, where consumers have access to a lot of
